those already generated, in sales the transaction is closed so that both the client and the company benefit. The best way to combine the marketing and sales teams, then, is for neither to give up who they are, but to use all their capabilities to maintain and clipping path service grow the brand. HubSpot: the key to successfully combining marketing and sales For the integration of the marketing and sales teams, it is necessary to have a tool that makes the actions that will be carried out much simpler. HubSpot is one of the best platforms for this, since it allows you to share contacts, monitor transactions,
have information about customers and know what stage of the purchase process they are at... Here are the benefits of using a tool like HubSpot : It is able to bring together what the different teams are doing, which allows us to understand customers even more and close deals much more efficiently and quickly. It has a common database , so the marketing team can enter data on potential customers and from sales you can enter information on what customers consume and the stage of the purchase process in which they are. It allows managing all kinds of transactions,
pipelines and panels from the same platform , which makes it much easier and more practical for everyone. Reports can be obtained to know what is working and what is not. With this information, much more efficient marketing strategies and more effective sales plans can be designed in the future. We can conclude, then, that marketing and sales are the two sides of the same coin, since there cannot be one without the other. However, the terms should not be confused, since each one has a different team and is responsible for specific tasks.Black Friday 2021: future challenges and tips